Barcelona are opening up a new office in New York City and the US city will welcome the Blaugrana to town by lighting up the Empire State Building in blue and maroon on Wednesday.
The act will recognise the club and its long-standing support of UNICEF.
Vice-president Jordi Cardoner and former star Ronaldinho will both be present in the building to oversee its lighting up.
Following the success of Barcelona’s branch in Hong Kong, the decision was taken to set up a base in the Big Apple “to be much more in touch with the North American market.”
Located on classy Park Avenue, the office space will cover 250 square meters.
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